Directions Semi-Permanent Hair Colour

La Riche Directions Hair Dye gives your hair a vibrant colour. This semi-permanent hair colour hair dye works on pre-lightened hair and normally lasts up to 6 weeks. All directions colours can be mixed with each other so to create your own unique shade.

Instructions for use

• Shampoo the hair with a PH acid balanced shampoo, this will give the hair the correct acid balance.
• We recommend using the La Riche Directions Tinting Brush to help spread the dye evenly through your hair, making it easier for you to achieve a bolder and even colour.
• Processing time is between 15 and 30 minutes, a plastic cap will contain the heat on the hair helping to achieve a better result.
• Rinse the hair thoroughly away from the face with warm water until all the residue dye has been removed.

Tips

• For best results on virgin or untreated hair, pre-softening the hair will allow the colours to penetrate the hair better.
• All Directions colours can be mixed with each other so to create your own unique shade.
• Directions will take faster and last longer on chemically treated hair e.g. Premed or bleached.
• If more than one colour is applied the hair must be washed and dried separately, greater care should be taken when partially colouring lighter hair.

Warning

Due to the semi-permanent nature of Directions, certain colours can sometimes leave a slight stain on materials and surfaces. Shades may vary at manufacturer's discretion.